We have been monitoring traffic across the Entanet DSL network following increased feedback about poor connection speeds on our standard broadband packages, both in the charged and uncharged periods. We have identified that approximately 90% of customers are seeing their user experience adversely affected by approximately 10% of the customer base who are using their connection for non-interactive bulk services, for example news groups and peer-to-peer. Our aim is to deliver a positive user experience primarily for interactive services, for example web browsing, video streaming, VoIP and hosted application access.
In order to achieve this we will be applying techniques to give interactive services a higher priority across the DSL network. This action is in line with clause 2.5 of our Ts & Cs which refers to carrying out improvements, preventing overload of the network and preserving the integrity of the services. It is also being taken following consultation with several of our larger Partners. For the avoidance of doubt, we have so far not applied any protocol shaping or protocol prioritisation techniques.
Q: When will we start this?
A: We will begin prioritising traffic from 00:01hrs, Wednesday 4th November 2009.
Q: Is this action permanent?
A: We will monitor the impact of the traffic prioritisation for a period of approximately 3 weeks. If it is determined that this approach is successful then it is likely we will continue with this activity.
Q: Will we advise Partners of the impact of prioritising traffic in this way and whether it will become permanent?
A: Yes, aside from the overall improvement to service that we expect Partners and EUs to see as a result of our traffic prioritisation, we will seek feedback from Partners and confirm our decision on whether the measures will become permanent.
Q: How will it work?
A: Interactive services will be given higher priority across the DSL network. We do not intend or expect to impose any hard capping of specific protocols. This is unlike certain other communications providers who set permanent limits on specific protocols. Rather, we intend to dynamically manage traffic such that all services are available according to their priority. Therefore, varying levels of speed restriction will be applied to non-interactive bulk services where they adversely impact interactive services. It is not possible at this stage to identify specific parameters.
Q: Will Partners and EUs be able to see how traffic is being prioritised?
A: Not at the outset, although we will be considering if specific information can be provided in the future. In the meantime we will continue to provide details of our node utilisation on noc.enta.net.
Q: Will the existing Business and Family product prioritisation remain?
A: Yes, the current product attributes are unchanged.
Q: Will we advise Entanet-billed EUs directly?
A: No, as we are not introducing a product change we do not need to directly advise Entanet-billed EUs. However, this information is provided formally both on noc.enta.net and the e-billing site.
Q: What will happen to the Anti Loss Tool (ALT)?
A: During the period that we prioritise traffic as described above, the ALT (including the high bandwidth user marking system) will not be in operation.
Q: Will this affect EWCS customers?
A: No, our wholesale customers will not be impacted by this measure.